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MKT 544: Global Environment of Business: Home

This guide is to assist the students in MKT 544 Country Analysis assignment. [Originally created by Marty Branch, Business Librarian]

MKT 544 Global Environment of Business

This objective of this course guide is to provide those students in MKT 554 with research resources that will assist them in completing the individual paper that focuses on an indepth view of the country assigned and then later the team project on foreign investments from the standpoint of an investor.